Writing to you post-pandemic. And in the sales world, it’s a whole new ballgame.

If you think that the competition in the market has decreased….you would be wrong.

Here’s what’s happening:

People are spending more time than ever on social media. People are shopping more than ever online. So if the world has felt like at your doorstep before…it definitely is now. to survive, all businesses have had to invent ways to deliver virtually and within distance. And while we are counting the days for things to get safe and back to normal. The major shifts that have been pushed onto the way we do business, will never switch back.

Who is thriving in this new economy?

Companies that know how to keep that bond with their customers tight.
Companies that know how to reach their prospects and customers where they hang out….online and on social media.
Companies that understand that now more than ever, a face behind a product is important.

This new economy has put your sales people in flight or flight more. They have to be more creative to stay effective. They have to come up with new ways to still meet their numbers…and keep their jobs. And the ones that are succeeding…whether you know if or not…are inventing their own ways to do it.

What are thriving sales people doing right now?

They are building personal brands
They are using their connections
They have already started building group chats
They’re connecting with clients in Whatsapp chats, Telegram chats and maybe even making their own groups
They may be building Facebook groups to keep in touch with their customers
They are increasing personal connections to keep their sales up
And the thriving ones…may be secretly looking at or getting offers for new jobs

Are you aware? Why not support them with more strategies. One thing you must do for sure, is ensure that it is all within company guidelines.

It is vital to stay ahead of the trend and stay ready as a company.

Hopefully this quick read has planted a seed in your mind today. To open up the conversation in your sales department. Things that may have been low priority or even not allowed under work time…now are vital to maintain customer connections and sales.

Let’s just make sure it’s happening in a way that fits your vision. I’m happy to help in case you have any questions.